What is Neurocept's Better Business Bureau rating history and when did major changes occur since 2020?
Executive summary
Neurocept’s Better Business Bureau (BBB) presence in the provided records shows two separate BBB listings under slightly different names — “Neurocept” and a misspelled “Neuerocept” — and both are listed as Not BBB Accredited; source pages do not display a historical letter-grade timeline or past ratings since 2020 [1] [2]. BBB-related consumer reports and scam-tracker posts about Neurocept begin appearing in the dataset and into 2025, but the sources do not provide a clear BBB rating history or specific dates of rating changes since 2020 [3] [4].
1. What the BBB pages actually say — two live listings but no grade-history shown
The BBB directory results in the collection include a business profile titled “Neurocept” (vitamins and supplements, Aurora, CO) and another entry spelled “Neuerocept” (e‑commerce, Aurora, CO); both pages are explicitly marked “Not BBB Accredited,” and the snippets show the listings but do not include an historical letter-grade timeline or a chronology of rating changes in the provided excerpts [1] [2].
2. No documented BBB rating changes in the available materials
The sources you supplied do not contain a record of BBB rating values (A–F) for Neurocept over time nor do they list dates when the BBB assigned or changed any rating since 2020. The available BBB links and directory search snippets show current listing status but do not report past rating shifts or dates of change; therefore a detailed BBB rating history since 2020 is not present in these materials [1] [2] [5].
3. Consumer complaints and scam reports appear and escalate into 2025
Independent of a formal BBB grade history, the dataset includes multiple consumer-facing reports on BBB’s Scam Tracker and other complaint venues documenting purchases, marketing concerns, and alleged deceptive practices into 2025 [3] [4] [6]. Those entries describe purchases tied to direct‑mail or social‑media offers and consumers alleging deceptive marketing about dementia help — but the BBB entries in this set do not convert those complaints into a published rating-change chronology [3] [4].
4. Regulatory context tied to similar product marketing — FTC actions referenced
A related regulatory item in your sources notes that the Federal Trade Commission took action in cases involving marketers of similarly marketed brain‑health supplements (named Neurocet, Regenify and Resetigen‑D) that allegedly promoted unproven claims to older Americans; that press release provides context that marketers in this product category have attracted enforcement attention, but it does not document Neurocept’s BBB rating or rating changes [7].
5. Conflicting third‑party review snapshots — Trustpilot and review sites
Third‑party review snapshots in the dataset show mixed or negative consumer sentiment (Trustpilot rating 2.1/5 cited in the snippets) and several pro‑product review pages that praise Neurocept in 2025, indicating polarized online reputation signals. Those review sites are separate from the BBB and do not constitute BBB rating changes; the BBB pages in the provided set still lack an explicit rating history or change-log [8] [9] [10].
6. What is reliably known and what is not found in current reporting
Reliable, supported facts from the provided material: (a) there are BBB directory entries for Neurocept/Neuerocept marked “Not BBB Accredited” [1] [2]; (b) consumer complaints and BBB Scam Tracker reports involving purchases and alleged deceptive marketing appear in 2025 snippets [3] [4] [6]; and (c) the FTC has publicly acted against marketers of similar brain‑health mailings in prior enforcement [7]. What is not found in these sources: any documented BBB letter‑grade (A–F) history for Neurocept, any explicit dates when the BBB changed a rating for this business since 2020, and any archived BBB reports spelling out rating reasons or timelines (available sources do not mention a BBB grade history or rating change dates).
7. How to get the definitive BBB rating timeline
To build the strict timeline you asked for, you will need direct records from the BBB archive or an export of the specific BBB business profile change history. The supplied links and snippets do not include that grade history or change-log; contacting the BBB for archived profile data or using a web‑archive snapshot of the BBB pages across dates would be the next step (available sources do not mention archived BBB rating history) [1] [2] [5].
Limitations: this analysis relies only on the items you supplied. The supplied BBB pages show current listing status and complaint entries but do not include a historical rating ledger, so I do not assert any rating changes occurred or did not occur beyond what the cited sources state [1] [2] [3].