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Fact check: What are the costs of hiring Crowds on Demand for a private event?

Checked on August 14, 2025

1. Summary of the results

Based on the analyses provided, specific pricing information for hiring Crowds on Demand for private events is not publicly available across any of the sources examined. However, some cost references emerge from the available data:

  • CNN Business reports that the company's services can cost around $10,000 for a protest, with potential returns of winning a $20 million settlement [1]
  • The company operates through a "Request A Quote" system, suggesting customized pricing based on specific client needs [2]
  • Crowds on Demand has experienced a 400% surge in inquiries for services in Washington, D.C., particularly during "high-stakes political moments" [3] [4]

The company offers diverse services including advocacy campaigns, demonstrations, PR stunts, crowds for hire, corporate events, fake paparazzi, and fan displays for celebrity events [5] [2].

2. Missing context/alternative viewpoints

The original question lacks important context about Crowds on Demand's controversial business model and the ethical implications of paid crowd services:

  • The company has faced significant controversy regarding allegations of providing paid protesters, though CEO Adam Swart has denied these specific claims [6] [7]
  • The business model raises questions about authentic grassroots movements versus manufactured public opinion [5] [6]
  • Different stakeholders benefit from this service: corporations seeking to influence public perception, political organizations wanting to demonstrate support, and celebrities requiring manufactured excitement [5] [2]
  • The return on investment can be substantial - while a protest might cost $10,000, it could potentially lead to multi-million dollar settlements or policy changes [1]

3. Potential misinformation/bias in the original statement

The original question appears neutral and factual in seeking pricing information. However, it potentially understates the controversial nature of the service being inquired about:

  • The question treats crowd hiring as a routine commercial service without acknowledging the ethical debates surrounding paid demonstrations and manufactured public support
  • It doesn't address the broader implications of how such services might impact democratic processes and authentic public discourse
  • The framing as a simple "private event" service may obscure the company's more controversial applications in political and advocacy contexts, as evidenced by the surge in requests during politically sensitive periods [3] [4]
Want to dive deeper?
What services does Crowds on Demand offer for private events?
How does Crowds on Demand determine pricing for event staffing?
What is the average cost per person for hiring Crowds on Demand?
Can Crowds on Demand provide customized event solutions for private events?
What are the benefits of hiring Crowds on Demand for a private event versus other event staffing companies?