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Fact check: Kanye selling swastika shirts

Checked on February 10, 2025

1. Summary of the results

The analyses confirm that Kanye West is currently selling a swastika-themed t-shirt through his Yeezy.com website, priced at $20 [1] [2]. The shirt was promoted through a Super Bowl commercial and is the only item available on the website [3]. The product is labeled "HH-01," which is reportedly a code for "Heil Hitler" [1]. West has characterized this as his "greatest performance art piece" and claimed he had wanted to make this shirt for years [1].

2. Missing context/alternative viewpoints

Several crucial contextual elements are missing from the original statement:

  • The shirt is being sold through Shopify's platform [3], raising questions about the platform's content policies
  • This isn't West's first interaction with Nazi symbolism - he previously drew a swastika on a shoe sketch during a 2013 meeting with Adidas executives, which was particularly controversial given Germany's historical context and proximity to Nuremberg [4] [5]
  • The incident is part of a broader pattern of antisemitic behavior, including West's previous statements praising Hitler and self-identifying as a Nazi [2]

3. Potential misinformation/bias in the original statement

The original statement oversimplifies what appears to be a deliberate provocative act with multiple stakeholders and implications:

  • Financial beneficiaries:
  • Kanye West and his Yeezy brand through direct sales
  • Shopify through processing fees [3]
  • Media outlets through increased coverage and engagement
  • Opposing voices:
  • The Anti-Defamation League has explicitly condemned the shirt as further evidence of West's antisemitism [1] [1]
  • Jewish advocacy groups have characterized it as a hateful and attention-seeking gesture [2]

The statement should be viewed in the context of what appears to be a calculated publicity stunt, given West's own characterization of it as "performance art" [1] and the timing with the Super Bowl advertisement [2].

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