Fact check: What companies has Oprah Winfrey officially endorsed in 2025?

1. Summary of the results

Based on the available analyses, no specific companies that Oprah Winfrey has officially endorsed in 2025 have been identified. The search results primarily focus on three main areas of her 2025 activities:

• Book Club Selections: Oprah has made book club picks in 2025, including "A New Earth: Awakening to Your Life Purpose" by Eckhart Tolle as an encore selection ^[1] and "Dream State" by Eric Puchner as her 111th book club pick ^[2]
• Entertainment Industry Involvement: She has been announced as a presenter at the Oscars ^[3] and attended the 2025 Literacy Partners Evening of Readings and Gala Dinner ^[4]
• Political Controversy: Multiple sources discuss Donald Trump's accusations about alleged illegal payments to Oprah for political endorsements, which has caused her to trend in 2025 ^{[5] [6] [7]}

2. Missing context/alternative viewpoints

The analyses reveal several important pieces of context missing from the original question:

• Existing Business Partnerships: One source mentions that Oprah has extended her partnership with WW (Weight Watchers) until May 2025 and has the option to increase her stake in the company, along with her investment in True Food Kitchen ^[8]. However, these appear to be ongoing partnerships rather than new 2025 endorsements.
• Fashion Industry Influence: There is mention of Oprah's influence on LaPointe Spring 2025 fashion collection, though the specific nature of this relationship is not clearly defined as an official endorsement ^[9]
• Political Implications: The question about endorsements comes at a time when Oprah is facing scrutiny over alleged political endorsement payments, which may influence how her commercial endorsements are perceived and reported ^{[5] [6] [7]}

3. Potential misinformation/bias in the original statement

The original question itself does not contain misinformation, as it is simply asking for factual information. However, the lack of readily available information about Oprah's 2025 company endorsements suggests either:

• She has not made significant new company endorsements in 2025
• Such endorsements have not been widely reported or documented
• The current media focus on political controversies may be overshadowing coverage of her commercial activities

The timing of this question coincides with Donald Trump's public accusations about Oprah receiving payments for political endorsements ^{[5] [7]}, which could indicate the question stems from confusion between political endorsements and commercial company endorsements, or represents an attempt to find commercial endorsements that might support or contradict the political payment allegations.