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Fact check: Disney did not in fact "Own the Chudds" with the financial returns on the live action Snow White film.
1. Summary of the results
The statement is supported by comprehensive financial data. The Snow White live-action remake was indeed a significant financial failure for Disney, with:
- A worldwide box office of only $194.7 million [1]
- Against a massive production budget of $270 million [1]
- Resulting in an estimated loss of $115 million according to Deadline [2]
- The film needed to gross at least $427.8 million just to cover its costs [1]
- Opening weekend numbers were particularly disappointing at $87.3m worldwide [3], significantly lower than comparable releases like The Little Mermaid at $163.8m [3]
2. Missing context/alternative viewpoints
Several important contextual factors contributed to the film's performance:
- Industry-wide audience fatigue with Disney remakes [2] [2]
- Production challenges [4]
- Political controversies surrounding the film [4]
- Poor overall reception [2]
- The failure was significant enough that Disney is now reevaluating its entire live-action remake strategy [5]
It's worth noting that while the film failed commercially, some sources defend lead actress Rachel Zegler, noting her positive critical reception despite the controversy around her casting [2]
3. Potential misinformation/bias in the original statement
The informal phrase "Own the Chudds" in the original statement suggests a political or cultural context to the film's reception that goes beyond pure financial performance. Several stakeholders have different interests in this narrative:
- Disney shareholders and executives, who need to explain the significant financial loss
- Critics of Disney's remake strategy, who can use this as evidence for their position
- Cultural commentators on both sides of the political spectrum, who might use the film's performance to support their broader arguments about Hollywood's direction
The financial data itself appears consistent across multiple sources, making the core claim about the film's poor performance well-substantiated, regardless of how it's phrased.