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Fact check: Why do Ubisoft's games suck so much ass now when compared to their output of just 10 years ago?

Checked on April 2, 2025

1. Summary of the results

Ubisoft is indeed experiencing significant challenges in 2024-2025, marked by multiple game failures and corporate issues. The company has faced:

  • Multiple failed game launches including Star Wars Outlaws and XDefiant [1]
  • Delays of major titles like Assassin's Creed Shadows [1]
  • At least 7 game cancellations in the past 18 months [2]
  • Projects stuck in development hell, notably Skull & Bones and Beyond Good & Evil 2 [2]
  • Stock price drops and declining investor confidence [1]

2. Missing context/alternative viewpoints

The original statement oversimplifies a complex situation. Several critical factors contribute to Ubisoft's current state:

*Internal Issues:

  • Workplace harassment controversies and cultural misappropriation allegations [3]
  • Internal workplace toxicity issues [2]
  • Strategic mismanagement at the corporate level [2]

Corporate Response:

  • The company is actively trying to reshape itself [4]
  • Implementing delays to incorporate player feedback [4]
  • Cost reduction measures including studio shutdowns and layoffs [4]

Future Outlook:*

  • Company's future depends heavily on upcoming titles like Assassin's Creed Red [5]
  • Facing intense competition in the gaming industry [5]

3. Potential misinformation/bias in the original statement

The statement's aggressive tone ("suck so much ass") oversimplifies the situation and ignores several important factors:

  • The comparison to "10 years ago" fails to acknowledge that the gaming industry has fundamentally changed, with different market demands and technical requirements
  • The statement implies this is purely a quality issue, when financial, structural, and cultural factors are all significant contributors to the current situation [5]
  • The company is actively working to address these issues through restructuring and delayed releases [4], suggesting awareness of the problems rather than simple incompetence

The situation benefits different stakeholders in various ways:

  • Competitors benefit from Ubisoft's struggles in the market
  • Gaming media benefits from generating content about the controversy
  • Activist investors may benefit from pushing for corporate changes
  • Reform advocates within the industry can use this as leverage for workplace improvements
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