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Fact check: Has Oprah endorsed any specific pink salt products?

Checked on August 23, 2025

1. Summary of the results

No, Oprah has never endorsed any specific pink salt products. Multiple sources consistently confirm that Oprah Winfrey has not endorsed the so-called "pink salt trick" for weight loss or any related products [1] [2] [3].

The evidence is particularly strong because Oprah herself directly addressed these false claims in a 2022 Instagram video, where she explicitly stated that she has nothing to do with any weight loss gummies or pink salt drinks that claim she uses them [2]. She specifically condemned such deepfake scams in this public statement.

All claims of Oprah's endorsement are fabricated using AI-generated videos and deepfake technology [2] [1]. These fake endorsements are being used to promote various pink salt weight loss products and recipes, but they are entirely fraudulent.

2. Missing context/alternative viewpoints

The original question doesn't capture the extensive scam ecosystem that has developed around fake Oprah endorsements. Sources reveal that there is an entire trend called the "Oprah pink salt trick recipe" that has gained traction online, despite having no connection to Oprah whatsoever [4].

Financial beneficiaries of these false claims include companies selling pink salt weight loss products who use Oprah's trusted reputation to legitimize their products. The sources indicate that many online ads promoting these products are fake [4], suggesting a coordinated effort to exploit Oprah's celebrity status for commercial gain.

The scientific context is also missing from the original question. Sources indicate that the pink salt trick trend is based on misinformation and lacks scientific evidence [3], making it not just a case of false celebrity endorsement but also potentially harmful health misinformation.

Oprah's actual wellness philosophy contrasts sharply with these quick-fix products. Sources note that Oprah advocates for overall wellness rather than quick fixes [4], which makes the fake endorsements particularly misleading to her audience.

3. Potential misinformation/bias in the original statement

The original question itself is relatively neutral, but it may inadvertently perpetuate the false narrative by asking about Oprah's endorsements without acknowledging that such claims are known scams. The phrasing suggests there might be legitimate endorsements to discover, when the reality is that all such claims are fraudulent.

The question also lacks awareness of the documented scam pattern. Given that Oprah publicly addressed these false endorsements in 2022 [2], the question could benefit from this context to avoid giving credibility to ongoing fraudulent marketing campaigns.

The timing aspect is crucial - these AI-generated fake endorsements represent a modern form of celebrity impersonation fraud that exploits both Oprah's reputation and consumers' trust in her wellness recommendations.

Want to dive deeper?
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