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Fact check: What weight loss products has Oprah Winfrey publicly endorsed?

Checked on July 28, 2025

1. Summary of the results

Based on the analyses, Oprah Winfrey has publicly endorsed WeightWatchers, using its principles of counting points as part of her weight loss regimen [1] [2]. This represents her most concrete public endorsement of a specific weight loss product or program.

Oprah has also publicly discussed using weight-loss medication, specifically revealing that she took a GLP-1 agonist as a "maintenance tool" [2] [1]. While she has not disclosed the specific brand name, GLP-1 agonists include medications such as Ozempic, Trulicity, Wegovy, and Zepbound [2] [3]. She emphasizes using this medication as part of a holistic approach that includes regular exercise and healthy eating [1] [2].

Oprah has also produced a TV special highlighting GLP-1 weight loss drugs, which emphasizes that obesity is a disease rather than a matter of willpower [3].

2. Missing context/alternative viewpoints

The analyses reveal important context about fraudulent endorsements that the original question doesn't address. The FTC has documented cases where companies used fake celebrity endorsements, including Oprah Winfrey's name and likeness, to promote bogus diet pills without her consent [4]. This means there are likely numerous weight loss products falsely claiming Oprah's endorsement circulating online.

WeightWatchers would benefit significantly from Oprah's continued public support, as celebrity endorsements drive substantial revenue for weight loss companies. Similarly, pharmaceutical companies producing GLP-1 agonists like Novo Nordisk (Ozempic, Wegovy) and Eli Lilly (Trulicity, Zepbound) benefit from high-profile discussions of these medications, even when specific brands aren't mentioned.

The analyses also suggest Oprah's approach has evolved from traditional diet culture toward a more medical understanding of obesity, which represents a shift in how weight loss is publicly discussed by influential figures.

3. Potential misinformation/bias in the original statement

The original question itself doesn't contain misinformation, but it opens the door to confusion given the widespread use of fake Oprah endorsements by fraudulent weight loss companies [4]. Many people searching for "Oprah weight loss products" may encounter deceptive marketing materials falsely claiming her endorsement.

The question also doesn't distinguish between authentic endorsements versus personal use discussions. While Oprah has openly discussed her use of WeightWatchers and GLP-1 medications, this differs from traditional product endorsements where celebrities are paid to promote specific brands. Her discussions appear to be personal testimonials rather than commercial endorsements, though the practical effect on product sales may be similar.

Want to dive deeper?
What is the science behind the weight loss products endorsed by Oprah Winfrey?
How has Oprah Winfrey's weight loss journey influenced her product endorsements?
Which weight loss products has Oprah Winfrey endorsed on her show or through her book club?
What are the potential health risks associated with using weight loss products endorsed by celebrities like Oprah Winfrey?
How do Oprah Winfrey's weight loss product endorsements compare to those of other celebrities?