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What exactly did Dr. Sanjay Gupta say about Neurocept and when were the comments made?
Executive summary
Dr. Sanjay Gupta publicly denied that he endorsed Neurocept and warned that scammers are using his likeness in AI deepfake product ads; CNN reported Gupta “speaks out” about such fake videos on July 31, 2025 [1]. Independent coverage and watchdog pieces conclude Neurocept marketing uses fake endorsements and deepfakes — one consumer-facing explainer says there is “no endorsement from Dr. Sanjay Gupta” and calls the Neurocept pitch a scam [2].
1. What Dr. Gupta actually said — a denial about AI deepfakes
CNN’s report quotes Dr. Sanjay Gupta speaking out after discovering scammers used his likeness in AI-generated videos and doctored images to sell bogus health products; the piece frames his response as a direct repudiation of those fake ads and endorsements [1]. The explicit thrust in CNN’s headline and coverage is that Gupta said “That’s not me” about AI-manufactured videos and images purporting to show him endorsing cures or products [1].
2. When he said it — timing and context
CNN’s story carrying Gupta’s denial is dated July 31, 2025, which is the clearest timestamp in the available reporting linking Gupta’s comments to the Neurocept-style deepfake ads [1]. Other public appearances in earlier years referenced broader topics such as AI in medicine and brain health, but those AHA remarks are separate and not presented by the sources as endorsements of any product [3].
3. How the claim about Neurocept fits existing reporting
A consumer-oriented article that analyzes Neurocept’s marketing explicitly concludes Neurocept is “not a breakthrough” and is “propped up by deepfake ads,” stating there is “no endorsement from Dr. Sanjay Gupta or anyone else” [2]. That piece directly alleges the Neurocept videos use fabricated scripts and doctored likenesses to create the appearance of expert endorsement [2]. CNN’s coverage of Gupta’s denunciation aligns with that finding by documenting Gupta’s reaction to misuse of his likeness in similar scam ads [1].
4. Differentiating direct quotes from paraphrase and implication
Available reporting presents Gupta’s stance as a clear denial of those specific AI-crafted endorsements, but the sources do not provide a full verbatim transcript of every sentence he uttered in the CNN piece; the coverage summarizes his reaction and uses a quoted phrase — “That’s not me” — to encapsulate his position [1]. The consumer explainer reiterates that no legitimate endorsement exists, but it frames that as an investigative conclusion rather than a direct quote from Gupta [2].
5. Broader context: Gupta on AI and brain-health topics
Separately, Dr. Gupta has discussed AI in medicine and brain-health measurement in forums such as a Q&A at the American Hospital Association meeting; that appearance covered prevention and the future of AI in medicine and is not cited by the sources as related to any product endorsement [3]. The presence of such expert commentary in other settings may explain why scammers choose his likeness, since he is a widely recognized medical communicator [3] [1].
6. What the sources do not say
Available sources do not provide a complete transcript of Gupta’s comments specific to Neurocept, nor do they present a formal legal filing or cease-and-desist letter related to Neurocept specifically (not found in current reporting). The AHA piece [3] does not mention Neurocept or any product endorsements. If you seek the exact phrasing Gupta used in a primary statement about Neurocept, the current reporting provides summaries and an identifying quote but not a full verbatim statement tied to that product [1] [2].
7. Competing perspectives and agendas to note
Consumer watchdog-style analysis frames Neurocept as a classic scam using emotional, polished video narratives and fake endorsements to sell a supplement, which carries an explicit consumer-protection agenda [2]. CNN’s coverage emphasizes the journalistic interest in a public figure being deepfaked and carries the institutional interest of protecting trust in news and expert voices [1]. Neither source represents Neurocept’s marketers or provides a response from sellers of the product in the materials provided here [2] [1].
8. Bottom line for readers
Do not treat any Neurocept ads showing Dr. Sanjay Gupta as legitimate endorsements: CNN reports Gupta has repudiated use of his likeness in AI-made health ads (July 31, 2025) and investigative consumer reporting explicitly states there is no endorsement from Gupta and calls the marketing a scam [1] [2]. If you need Gupta’s exact, full statement or any legal actions tied specifically to Neurocept, those precise items are not included in the available sources and would require locating the original CNN segment or direct statements from Gupta’s office [1] [2].