Are there published articles or op-eds by Dr Sanjay Gupta mentioning Neurocept?
Executive summary
There are no published articles or op‑eds by Dr. Sanjay Gupta endorsing Neurocept in the provided reporting; instead multiple sources say scammers used AI deepfakes of Gupta to market the supplement (CNN reports Gupta denouncing use of his likeness) [1]. Consumer complaint sites and review pages document purchasers saying Neurocept ads featured Gupta and other public figures via misleading AI imagery (Trustpilot, Avvo) [2] [3].
1. What the record shows: no authored pieces by Gupta about Neurocept
Available sources do not identify any op‑eds, columns, or authored articles by Dr. Sanjay Gupta that mention or endorse Neurocept; the reporting instead focuses on Gupta as a target of fraudulent ads that misuse his image [1]. I found no instance in the supplied material of Gupta writing about Neurocept or lending his voice voluntarily to the product—coverage centers on his public repudiation of AI‑generated endorsements [1].
2. How Neurocept is being marketed, per consumer reports
Trustpilot reviewers and legal‑advice threads describe Neurocept marketing that presented AI‑generated images or videos of Dr. Sanjay Gupta, Dr. Ben Carson and celebrities as if they endorsed the product; purchasers complained of deceptive tactics and difficulty obtaining refunds [2] [3]. Those user accounts allege the company advertised memory‑recovery claims and used the famous names to borrow credibility [2] [3].
3. Gupta’s public response and the mainstream report
CNN covered Dr. Gupta’s public denouncement of AI deepfake ads using his likeness to push bogus health products, explicitly saying the videos and doctored images are fraudulent and not his work [1]. That report frames Gupta as a victim of impersonation and does not support any claim that he endorsed Neurocept or related “honey recipe” cures.
4. Independent analysis reported by a watchdog site
A recent consumer‑oriented piece on Ibisik investigated Neurocept marketing and concluded the product is a scam propped up by deepfake ads, explicitly stating there is “no endorsement from Dr. Sanjay Gupta” and accusing the campaign of exploiting hope around Alzheimer’s [4]. That site repeats the narrative found in other sources: images and videos purporting to show Gupta are inauthentic and part of a bait‑and‑switch sales funnel [4].
5. Two competing perspectives in the record
The dominant, corroborated perspective across the supplied sources is that Gupta did not endorse Neurocept and that AI‑generated materials falsely attributed to him were used in ads [1] [4]. The competing voice in consumer reviews reflects victims’ accounts of being misled into buying Neurocept after seeing ads that displayed Gupta’s likeness; those accounts do not prove the company’s intent but document the effect on purchasers [2] [3].
6. What the sources do and do not say — limitations you should note
None of the supplied items includes an industry statement from Neurocept’s makers, a legal filing proving the origin of the ads, or a direct retraction from the seller; the sources are news reporting and consumer complaints [4] [2] [1] [3]. Available sources do not mention Neurocept issuing an official denial or settlement, and they do not present an authenticated copy of any ad traced to a specific company account.
7. Practical takeaway for readers and investigators
Treat any online ad that appears to feature a media figure endorsing a health cure as suspect; CNN’s coverage shows that a trusted physician publicly rejects such uses of his image and that deepfake misuse is widespread enough to deceive consumers [1]. Consumer complaints and watchdog pieces document harm and deception but stop short of tracing corporate responsibility for the ad campaign [2] [4] [3].
If you want, I can search for official statements from Neurocept, any legal actions tied to these ads, or direct posts by Dr. Gupta beyond the CNN piece to further verify provenance; current reporting in the supplied results does not include those items.