What legal careers did Ben, Brett, and Marc Meiselas have before MeidasTouch?
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Executive summary
Before founding MeidasTouch, the three Meiselas brothers brought distinct professional resumes: Ben Meiselas was a practicing civil litigator and partner at Geragos & Geragos who handled high‑profile sports and entertainment and civil‑rights matters (including work for Colin Kaepernick) and later taught at USC Gould School of Law [1] [2] [3]. Brett Meiselas worked as an Emmy‑winning video editor in television (notably on The Ellen DeGeneres Show) and led production for MeidasTouch [4] [5]. Jordan (sometimes called Jordy) Meiselas came from marketing and advertising, described as an award‑winning marketing executive who handled brand and sponsorship work [4] [6].
1. Ben Meiselas — From litigating in courtrooms to hosting a media operation
Ben’s pre‑MeidasTouch identity is squarely legal: he rose to partner and head of civil litigation at Geragos & Geragos, litigating and negotiating high‑profile matters — including representing Colin Kaepernick in litigation and business matters — and earned industry recognition such as Variety’s Impact Lawyer award; later he taught Sports Law at USC Gould [2] [1] [3]. MeidasTouch grew out of a “group text among the lawyer brothers” and Ben initially balanced legal work with the new media project before phasing out his day‑job over time, according to profiles and the network’s own materials [7] [8] [6]. Available sources do not mention any other formal legal roles beyond his Geragos partnership, litigation practice, and adjunct teaching (not found in current reporting).
2. Brett Meiselas — Television editing and production chops
Brett’s résumé before MeidasTouch is in video editing and television production: multiple sources call him an Emmy Award‑winning video editor and note experience with mainstream TV production, including The Ellen DeGeneres Show, and position him as the network’s production lead responsible for editing and digital engagement [4] [5] [6]. That television and editing background explains MeidasTouch’s rapid pivot from a blog to high‑volume, visually driven video output [7]. Available sources do not describe Brett holding any legal credentials or practicing law prior to MeidasTouch (not found in current reporting).
3. Jordan/Jordy Meiselas — Marketing and brand strategy
Jordan (often styled “Jordy”) is consistently described as the marketing and branding professional of the trio: an award‑winning marketing executive who oversaw strategic outreach, sponsorship procurement and brand for MeidasTouch, and former advertising experience in New York [4] [6] [5]. His background in marketing explains the brothers’ ability to monetize, grow audience and secure Hollywood funding noted in coverage of MeidasTouch’s rise [7]. Available sources do not report Jordan practicing law prior to MeidasTouch (not found in current reporting).
4. How these careers shaped MeidasTouch’s work and credibility
The combination of Ben’s legal credibility, Brett’s production skills, and Jordan’s marketing experience created a media operation that blended legal analysis, rapid video production and aggressive brand growth; contemporary accounts say the group had “no prior experience as political operatives” but leveraged their professional skills to produce viral content and attract funding [7] [4]. Ben’s high‑profile client work — Kaepernick, Fyre Festival litigation, entertainment deals — provided both subject‑matter authority and media visibility for the enterprise [2] [1].
5. Points of dispute, self‑description and limitations of the record
Sources vary in labels and emphasis: MeidasTouch and the brothers’ own outlets emphasize Ben as a “former litigator” and business partner to Kaepernick and note Ben’s transition away from full‑time law into media [6] [8]. Independent profiles emphasize Ben’s role at Geragos & Geragos and headline cases [2] [1]. Much reporting and the network’s “About Us” pages also highlight awards and media partnerships, which can amplify prestige; readers should note those are self‑reported or promotional in part [6] [7]. Available sources do not provide exhaustive employment timelines or detailed descriptions of Jordan’s agency employers or Brett’s full credits beyond the Emmy and Ellen work (not found in current reporting).
6. Quick takeaway for readers
Before MeidasTouch became a viral political media platform, the brothers combined a credible, high‑stakes legal practice (Ben), professional television editing (Brett) and marketing/advertising expertise (Jordan). Those preexisting careers explain both the operation’s early credibility and its capabilities in litigation framing, rapid video production and audience growth [1] [2] [4] [6].