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Which organizations or brands cut ties with or recruited Candace Owens following her public controversies?
Executive summary
Coverage of organizations and brands that cut ties with or recruited Candace Owens after her public controversies is uneven in the provided sources. The material documents at least one organizational separation (her exit from The Daily Wire after controversial remarks) and several brand relationships and sponsors she has promoted on her own platforms, but available sources do not provide a comprehensive list of companies that formally “cut ties” beyond media departures [1] [2] [3].
1. Resignation from The Daily Wire — a high‑profile media split
Candace Owens left The Daily Wire in early 2024 amid backlash over statements that caused internal tensions; multiple summaries note her departure and link it to controversial remarks that reduced her standing at the outlet [1] [2]. Britannica’s profile also ties her resignation to inflammatory comments and flags a history of controversies that made such a split plausible [4]. These sources describe a media separation rather than a corporate “blacklisting” by multiple brands [1] [2].
2. Brand deals and sponsors she actively promotes — recruitment rather than cutoffs
Several items show Owens continuing to monetize brand partnerships and push product promotions on her podcast and channels: PureTalk (a wireless plan promotion), Nimi Skincare promo codes, Beekeeper’s Naturals, and American Financing are listed as sponsors or discount partners across her podcast and platform pages [3] [5]. Her official shop (Club Candace) and merch outlets also signal direct recruitment of customers to her own brand ecosystem rather than reliance on third‑party corporate sponsorships [6] [7].
3. Failed venture promotion — GloriFi bank and a short‑lived tie
Wikipedia notes Owens promoted GloriFi, an “anti‑woke” startup bank, during 2022; the bank folded in November after failing to raise more funds. That episode reads as a short‑lived promotional tie rather than a publicized corporate disavowal of Owens [1].
4. Continued audience reach despite controversy — independent channels and monetization
After leaving The Daily Wire, Owens built her independent media presence: a YouTube channel with millions of subscribers and a podcast with sponsor integrations, which the provided sources cite as ongoing revenue channels [1] [2] [3]. This pattern illustrates that some organizations and brands have effectively “recruited” her audience (via direct sponsorship deals or promo codes), while others (notably the Wire) ended formal employment ties [1] [3].
5. Legal fights and reputational risks that may affect corporate relationships
Reporting documents major legal and reputational flashpoints — notably the 2025 defamation lawsuit filed by French President Emmanuel Macron and Brigitte Macron over Owens’s claims about the first lady — and widespread controversy tied to antisemitic or conspiratorial statements after October 2023. The material links those controversies to reputational risk that could motivate corporations or platforms to distance themselves, but the sources do not list an expanded roster of brands that formally severed or suspended partnerships in response [4] [8] [9].
6. Where the reporting is thin — what we do not see in the sources
Available sources do not provide a full accounting of every company that cut ties with Owens after each controversy, nor do they catalog corporate decisions to recruit her post‑controversy beyond named sponsors on her platforms (available sources do not mention a comprehensive list). Claims about broad corporate “deplatforming” or large numbers of brands dropping her are not supported in the provided excerpts; specific sponsorships and promotions listed above are the principal documented business relationships in the supplied reporting [3] [5] [6].
7. Competing interpretations: punishment vs. market response
One view in the material frames Owens’s departure from The Daily Wire as a consequence of unacceptable public comments (a punitive separation) [1] [2]. Another perspective implicit in her continued sponsorships and direct‑to‑consumer commerce argues market demand kept her financially viable: she replaced institutional employment with independent monetization and brand deals that explicitly recruit her followers [1] [3] [6]. Both facts are present in the sources: a notable media employer parted ways with her, and multiple advertisers/promotions still appear on her channels [1] [3].
8. Bottom line for readers
The provided reporting documents at least one high‑profile media split (The Daily Wire) and shows that Owens maintains active sponsorships and direct merchandising relationships (PureTalk, Nimi Skincare promo links, Club Candace, and other named sponsors), but it does not offer a complete list of brands that explicitly “cut ties” beyond her media departure [1] [3] [6] [5]. For a fuller, up‑to‑date inventory of companies that have severed or begun relationships with Owens, further targeted reporting or corporate statements beyond these sources would be necessary (available sources do not mention a comprehensive list).