Who founded Factually.Co and what is its ownership structure?

1. Who founded “Factually” (or Factually Health): founders named and their roles

Company profiles and the organization’s own “Who we are” page consistently identify Lina Forcier as a founder and the organization’s leader: Crunchbase lists Lina Forcier as co‑founder and CEO of Factually (Factually Health) ^[1], and Factually Health’s own About page names Lina Forcier among the founding team alongside Genevieve Poliquin, Leo Hartman, and Lucas Nogueira ^[2]. Those pages present Lina Forcier as the public face and operative founder; the site’s language frames a multi‑person founding team rather than a lone founder ^[2].

2. Distinguishing Factually Health from “Factual” (similarly named, different histories)

A separate, older company named Factual (without the “ly”) is repeatedly tied to entrepreneur Gil Elbaz: Crunchbase and Tracxn list Gil Elbaz as founder of Factual ^{[3] [5]}, and Gil Elbaz’s biography on Wikipedia says he founded Factual in 2008 and led its fundraising and growth ^[4]. The sources make clear these are different organizations: Factually Health is an AI‑driven health information platform with Lina Forcier as a founder/CEO ^[2], whereas Factual is a location‑data company founded by Gil Elbaz ^{[3] [4]}. Available sources do not mention any corporate link or shared ownership between Factually Health and Gil Elbaz’s Factual ^{[2] [4] [3]}.

3. What the sources say about ownership structure for Factually Health

Public pages provided (Crunchbase and the company “Who we are” page) identify company type as a for‑profit entity and list founders and leadership, but they do not provide a detailed ownership cap table, investor list, or corporate parent for Factually Health ^{[1] [2]}. Crunchbase shows company status and founder/CEO attribution but does not display an investor roster or equity breakdown in the excerpts provided ^[1]. Therefore, available sources do not mention a formal ownership breakdown (percentage stakes, investors, or board ownership) for Factually Health ^{[1] [2]}.

4. What we can and cannot conclude from the available reporting

We can confidently say Lina Forcier is presented as a co‑founder and CEO of Factually Health and that Factually Health’s site names a multi‑person founding team ^{[1] [2]}. We can also confidently say Gil Elbaz founded a separate company called Factual ^{[3] [4] [5]}. We cannot — based on the supplied material — state who owns what percentage of Factually Health, who its investors are, whether it has outside venture capital or corporate owners, or whether it has been acquired, because those details are not provided in the sources ^{[1] [2]}. The reporting excerpts do not provide a cap table or investor list for Factually Health ^{[1] [2]}.

5. Why the naming similarity matters, and potential for confusion

The near‑homonymy between “Factually” (or Factually Health) and “Factual” creates real risk of conflating two different companies in media and research. The sources demonstrate exactly that: Factually Health is a health‑information startup linked to Lina Forcier ^{[1] [2]}, while Factual is a location data company tied to Gil Elbaz ^{[3] [4] [5]}. Any research or due diligence should verify which entity — and which corporate identifiers (legal name, domain, registration) — is intended before assuming founders or ownership overlap ^{[1] [4]}.

6. Recommended next reporting steps to fill gaps

To establish Factually Health’s ownership structure, seek primary documents and registrations: company filings, an official investor or press release page, venture databases that list investors and rounds in full, or direct inquiry to Factually Health’s communications contact. Crunchbase and the company “Who we are” page are useful starting points for founders and mission ^{[1] [2]}, but they do not replace cap‑table, SEC, or corporate registry records needed to map ownership ^{[1] [2]}.

Limitations and caveats: all factual assertions above are drawn from the supplied sources; nothing beyond those documents is claimed. Available sources do not mention a formal ownership breakdown or any connection tying Lina Forcier’s Factually Health to Gil Elbaz’s Factual ^{[1] [2] [4]}.