Who founded Turning Point Faith and what is their background?

Checked on February 2, 2026
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Executive summary

Turning Point Faith was launched in 2021 as a faith-focused arm tied to the broader Turning Point network and is attributed to Charlie Kirk with significant partnership from Pentecostal pastor Rob McCoy [1] [2] [3]. Its stated mission is to recruit and mobilize pastors and church leaders into civic and political engagement consistent with Turning Point USA’s conservative agenda, though reporting shows both religious revival framing and explicit partisan organizing aims in its early materials [1] [4].

1. The founders named: Charlie Kirk and Rob McCoy

Public reporting and organizational materials identify Charlie Kirk as the founder of TPUSA who in 2021 launched a faith initiative commonly called Turning Point Faith or TPUSA Faith and who partnered with Pastor Rob McCoy to build that initiative; multiple contemporary accounts repeat that Kirk and McCoy were the driving figures behind the project [1] [2] [3]. TPUSA’s own prospectuses and outside reporting describe Turning Point Faith as a TPUSA offshoot rather than an entirely separate third-party entity, linking its creation directly to the leadership of TPUSA and Kirk’s decision to expand into organized church engagement [1] [4].

2. Charlie Kirk: youthful activist turned organizer with a political brand

Charlie Kirk rose to prominence as the founder and executive director of Turning Point USA, a national conservative student movement he co-founded in 2012 that focuses on promoting free-market and limited-government principles on campuses; reporting traces his leadership of TPUSA through the group’s expansion and its programmatic offshoots, including Turning Point Faith [2] [4]. Background sketches note Kirk’s early political activism in high school, his decision to drop out of college to build TPUSA, and his positioning as a media and fundraising-oriented organizer who has guided TPUSA’s national field programs and branded initiatives [2] [5].

3. Rob McCoy: pastoral partner and on-the-ground church connector

Rob McCoy is identified in reporting as a Pentecostal pastor who partnered with Kirk on the faith initiative, bringing pastoral credibility and church networks to the effort; McCoy’s role is framed as that of a longtime pastor aligned with Kirk’s aims to mobilize congregations and clergy for civic engagement [2] [3]. Coverage of McCoy at TPUSA events and memorials emphasizes his public-facing role in reassuring supporters and continuing church-focused programming, signaling that Turning Point Faith intentionally fused political organizing with pastoral outreach [3].

4. Mission, strategy and the partisan line between church and politics

Turning Point Faith’s stated purpose—engaging pastors to be “active in local and national political issues” and conducting faith-based voter drives—comes from TPUSA documents and prospectuses that explicitly tie the faith program to civic mobilization and conservative values, and which allocated multimillion-dollar budgets toward engaging thousands of pastors nationwide [1] [6]. Analysts and reporting frame this not merely as religious outreach but as a strategic expansion of TPUSA’s political infrastructure into churches, a move that critics argue blurs church-state lines and treats clergy as a field force for partisan goals [4] [1].

5. Controversies, motivations and the media framing to watch

Turning Point USA and its affiliates—including the faith initiative—have been the subject of controversy: TPUSA has faced scrutiny over aggressive campus tactics, social-media operations involving young activists, and internal incidents highlighted in watchdog coverage; these controversies color interpretations of Turning Point Faith’s motives and tactics, with proponents stressing a revivalist, protective vision for religious freedom and critics alleging deliberate partisan mobilization [1] [6] [4]. Reporting from independent outlets and TPUSA’s own materials present competing narratives—one of Christian revival and civic re-engagement, the other of partisan recruitment of clergy—so conclusions depend on which sources and evidence are weighted most heavily [4] [5].

6. What reporting does not settle

Available public reporting establishes Kirk and McCoy as the visible founders and outlines stated goals and early budgetary intentions, but sources do not comprehensively document internal governance structures, the exact legal formation details of Turning Point Faith as an entity distinct from TPUSA, or the full extent of McCoy’s operational role beyond public partnership statements; those gaps mean some organizational specifics remain unconfirmed by the cited reporting [1] [2] [3].

Want to dive deeper?
What internal documents or IRS filings describe Turning Point Faith’s legal structure and funding?
How have clergy and denominational leaders responded to outreach from Turning Point Faith?
What have watchdog groups documented about TPUSA’s use of church networks for voter mobilization since 2021?