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What recent updates or roadmap changes has Samsung announced for AppCloud (as of 2025)?
Executive summary
Samsung has faced fresh scrutiny in November 2025 over a pre‑installed service called AppCloud that appears on many budget Galaxy A/M/F phones and—according to reporting and advocacy groups—can’t easily be removed and collects user data (see SMEX reporting and coverage) [1] [2]. Samsung concurrently pushed its November 2025 security and One UI rollout updates (One UI 8.x and monthly patches) but available sources do not detail any formal Samsung roadmap changes specifically promising to remove or change AppCloud as of these reports [3] [4] [5] [6].
1. Controversy breaks out: AppCloud described as “unremovable” and data‑collecting
Digital rights group SMEX and several tech outlets say AppCloud (also referred to as Aura in some reports) is preinstalled on many affordable Galaxy models sold in regions like the Middle East, North Africa and India; SMEX alleges it collects sensitive data, reinstalls after resets or updates, and cannot be uninstalled without rooting, which voids warranties [1] [2] [7]. Forbes and AndroidHeadlines detail the same claims and emphasize that the app’s high‑level system permissions and integration make ordinary removal difficult [2] [8].
2. Samsung’s broader software activity: November 2025 security patches and One UI rollout
At the same time Samsung released its November 2025 security patch and continued expanding One UI 8.0/8.x to eligible devices; reporting lists between 34 and 45 fixes depending on the outlet and notes the company is still rolling out One UI 8 based updates across many models [4] [5] [9] [6]. SammyFans and SamMobile describe a revised software rollout roadmap tied to those patches, but those updates concern security/One UI eligibility rather than AppCloud removal [3] [6].
3. No explicit Samsung roadmap change on AppCloud reported in these sources
None of the supplied coverage records a Samsung announcement committing to remove AppCloud, add a one‑click uninstall, or change the company’s preload policy; Forbes notes an updated story included “Samsung’s response to the AppCloud controversy” but the supplied snippet does not quote a definitive corporate policy change [2]. Tech outlets suggest possible consumer remedies (disabling, checking permissions) and call for clearer opt‑out controls, but available sources do not describe a formal roadmap alteration from Samsung about the app [8] [7].
4. Why this matters: privacy, regional sensitivities and corporate incentives
Advocates framed this as more than adtech bloatware because the alleged data collection touches on location and contacts and because the app’s ties to an Israeli‑founded ad‑tech firm have heightened geopolitical privacy fears in sensitive regions, creating reputational risk for Samsung [8] [7]. Journalists note Samsung’s incentive to push app recommendations (AppCloud is presented as a marketing/recommendation service), which explains why the app persists on devices and why simple removal may not be in Samsung’s short‑term commercial interest [2] [10].
5. Conflicting counts and coverage: how many fixes, which devices, and differing emphases
Coverage diverges on technical details: some outlets report the November patch fixes 45 issues, others say 34 (plus Exynos fixes), and reporting varies on which devices received immediate updates—reflecting how different outlets aggregate Samsung’s bulletins and rollout timing [4] [9] [11]. Similarly, some articles emphasize AppCloud’s marketing/utility angle while rights groups and other outlets emphasize privacy and removability problems [2] [1] [8].
6. What to watch next and recommended checks for users
Follow Samsung’s official update notes and regional regulatory statements for any later commitments; in the interim, users in affected regions are advised to inspect installed apps and permissions, disable automatic updates where relevant, and monitor Samsung Members community threads for official fixes or workarounds [7] [12]. Available sources do not report a Samsung pledge or published roadmap entry to eliminate or make AppCloud fully removable as of the cited reporting [3] [2].
Limitations: reporting here is drawn solely from the provided sources; if you want a definitive company policy statement or the full text of Samsung’s response referenced by Forbes, those items are not included in the supplied snippets and thus are “not found in current reporting” above [2] [3].