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Organization
Ofcom and campaign groups have lodged dozens of complaints and multiple formal investigations into GB News for alleged political bias, breaches of impartiality and hatespeech; notable actions include ...
GB News is owned through the holding company All Perspectives Ltd, whose main backers include Sir Paul Marshall and the Dubai-based investment group Legatum; initial major investors also included Disc...
Advertisers pulled and paused campaigns on GB News after its 2021 launch and in later waves, with brands including IKEA, Grolsch, Kopparberg, Octopus Energy and others publicly distancing themselves a...
As of 2025, there is no single, authoritative public ledger of every UK advertiser running programmatic inventory on GB News; watchdog and campaign groups report a small but shifting roster of househo...
A broad set of major UK advertisers publicly paused or withdrew campaigns that were running on the newly launched GB News in June 2021 — including IKEA, Kopparberg, Grolsch, Nivea, The Open University...
Major advertisers began pausing or withdrawing ads from GB News within days of its launch in mid‑June 2021. By about 17 June 2021 at least a dozen brands—including Ikea, Nivea, Kopparberg, Grolsch, Oc...
GB News relies on a mix of direct ad sales, partnerships (including Sky Media early on) and sponsorships to diversify revenue after losses and advertiser boycotts; sponsorship revenue rose from about ...
GB News’ mix of politician-presenters, outspoken commentators and personality-led shows strongly shapes perceptions of a right‑leaning, opinion-first channel: independent trackers label it “Lean Right...