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Index/Topics/AI-generated Celebrity Endorsements in Health Advertising

AI-generated Celebrity Endorsements in Health Advertising

The use of AI-generated celebrity endorsements in health advertising is a growing vector for scams and misleading marketing.

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2 results
Jan 18, 2026

How have affiliate marketing and social media trends co‑opted physicians’ names to promote wellness products?

Affiliate marketing has folded the health sector into a high‑stakes attention economy, where wellness brands pay commissions to partners and sometimes lean on doctors’ names or imagery to sell product...

Jan 17, 2026

How can consumers detect and report AI-generated celebrity endorsements in health ads?

AI-generated celebrity endorsements in health advertising are a growing vector for scams and misleading marketing, and consumers can both spot telltale signs and escalate suspicious ads to regulators ...

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