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Regulations and guidelines for endorsements of dietary supplements in the U.S., governed by the Federal Trade Commission (FTC) and the Food and Drug Administration (FDA)
Dr. Phil–branded “Sugar” supplements appear widely marketed online with bold blood-sugar claims and a mix of glowing and scathing customer reviews, but the available reporting does not prove the produ...
Marketing for “mind boost” or “brain and memory” supplements promises sharper recall and faster thinking, but independent reviews and large trials show mixed or weak evidence for most ingredients and ...
Misleading celebrity endorsements are widespread in dietary supplement marketing, appearing in everything from fake “news” sites and phony testimonials to undisclosed influencer posts, and regulators ...
Consumer-protection complaints that target commonly single out misuse of doctor names and doctor‑like endorsements—ranging from ads that label paid spokespeople simply as “Doctor” to products promisin...
Yes — operators behind fake “” pills have been targeted by both civil and criminal enforcement: federal and state agencies have won civil settlements and consumer refunds against marketers of sham sup...
Consumers can verify a public figure’s by checking the celebrity’s official channels and credible news outlets, confirming licensing or paid-ad disclosures, examining the ad’s formatting and URL for d...
Weight‑loss patches marketed as sit in a regulatory twilight: the treats supplements differently from drugs and primarily acts after products reach the market, while the polices advertising claims and...
of pharmaceutical treatments create tangible conflicts of interest because paid relationships and other material connections can influence public perceptions of safety and efficacy, and regulators ( a...
Companies can legally use celebrity names, likenesses and testimonials to market dietary supplements so long as endorsements are truthful, disclose any material connection, and the marketer has adequa...