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The use of fake celebrity endorsements in advertisements, and the methods fact-checkers use to expose them.
Ben Carson has not supported or endorsed the supplement marketed as “Memory Lift”; multiple fact-checks report that Carson’s representatives say he “has never ‘developed, endorsed, or even heard’ of t...
Fact‑checkers combine digital forensics, source verification, and legal/regulatory checks to expose fake celebrity endorsements, using tools that range from reverse‑image searches and URL inspection t...
Consumers face a rising tide of fake celebrity endorsements driven by accessible AI image and video generators that scammers use to lend credibility to fraudulent offers, as documented by consumer wat...
Regulators and courts routinely respond to fraudulent health-supplement ads that misuse celebrity images with a mix of administrative enforcement, civil litigation, and platform-driven takedowns: the ...