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FTC action against deceptive marketing

FTC took action against marketers for deceptive claims and fake endorsements

Fact-Checks

7 results
Jan 15, 2026
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What actions have regulators taken against fake‑endorsement health ads using AI‑generated videos?

Regulators at multiple levels have begun a coordinated push to stop AI‑generated “fake doctor” or celebrity endorsement ads for health products, using enforcement operations, new disclosure laws, guid...

Jan 21, 2026

What legal remedies exist when a celebrity’s name is used without authorization on supplement packaging?

When a ’s name is used without authorization on supplement packaging, several legal paths exist: statutory claims under the for false endorsement, state “” actions (often yielding actual damages and d...

Jan 19, 2026

What regulatory steps has the FTC or FDA taken against supplements making unproven diabetes 'reversal' claims?

A coordinated enforcement campaign by the Federal Trade Commission and the Food and Drug Administration has repeatedly targeted companies marketing dietary supplements that claim to prevent, treat, cu...

Jan 17, 2026

What official guidance do regulators give for spotting and reporting fake medical endorsements online?

Regulators such as the Federal Trade Commission (FTC) and the Food and Drug Administration (FDA) offer concrete, actionable guidance for spotting and reporting fake medical endorsements online: look f...

Jan 17, 2026

How effective are platform takedown and consumer-protection responses to AI-driven medical ad scams?

Platform takedowns and consumer-protection tools have scored measurable wins against AI-enabled medical scams—regulators and platforms carried out record takedowns and enforcement sweeps in 2025 and l...

Jan 16, 2026

What did the 2014 congressional hearing and subsequent FTC action specifically allege about products Dr. Oz discussed on his show?

The June 17, 2014 Senate subcommittee hearing publicly criticized Dr. Mehmet Oz for promoting weight‑loss products on his show that senators and regulators said lacked scientific support and were late...

Jan 14, 2026

How is hydrogen water regulated by the FDA, FTC, and equivalent agencies worldwide?

Hydrogen gas dissolved in beverages has been deemed Generally Recognized as Safe (GRAS) by the U.S. FDA for use in drinks up to a specified concentration, but that GRAS status governs safety as a food...