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Index/Topics/Meta User Metadata Retention

Meta User Metadata Retention

The topic is about whether Meta retains all user metadata indefinitely. It involves understanding Meta's policies on data retention, including conditional retention, preservation on legal request, and varying retention tied to product features and purposes.

Fact-Checks

3 results
Jan 20, 2026

When you unlink and clear off-Facebook activity from Meta is this unlinked from your account?

Clearing or “unlinking” Off‑Facebook (Off‑Meta) Activity severs the visible connection between third‑party events and a user’s profile — meaning those events no longer show up in the activity list use...

Jan 20, 2026

How long do advertisers’ third‑party systems typically retain Meta Pixel attribution data and when can that data be linked to individual profiles?

Advertisers’ third‑party systems do not follow a single universal clock: Meta’s own attribution lookback windows are short (configurable to 1, 7 or 28 days), but advertisers and their vendors commonly...

Jan 20, 2026

Does Meta retain all user metadata indefinitely?

Meta does not openly state that it retains all user metadata indefinitely; its public policies and guidelines describe conditional retention, preservation on legal request, and varying retention tied ...

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