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Microsoft Audience Modeling

Microsoft combines ecosystem signals with search inventory to power targeting and attribution.

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Jan 18, 2026
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How does Microsoft Advertising handle ad‑click data across partner search engines versus its own properties?

Microsoft Advertising serves ads both on Microsoft-owned properties (Bing, MSN, Outlook, Microsoft 365 surfaces and others) and across a network of search and publisher partners such as Yahoo, AOL, Du...

Jan 27, 2026

What are the political affiliations of Microsoft? Do they share data with ICE or Border Patrol or the government?

is a politically active corporation whose formal vehicle for federal campaign spending is the , overseen by what the company describes as a bipartisan steering committee . On , Microsoft says it respo...