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Stüssy brand expansion

The expansion of the Stüssy brand into a global company and its impact on Shawn Stussy's decision to sell his stake.

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Jan 26, 2026
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why has shawn stussy sold his company?

sold his stake in and resigned as president in 1996, transferring ownership to his partner and effectively leaving the brand's running to the Sinatra family; contemporary accounts frame the move as a ...