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Index/Topics/Viral Media Moments

Viral Media Moments

The impact of viral media moments on book sales and public perception.

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Feb 6, 2026

How has John Neely Kennedy’s media persona influenced sales and reception of his book?

’s outsized media persona — a steady stream of quotable, folksy zingers on and in viral Senate clips — is the single most consistently cited factor driving unusually strong sales and attention for , w...

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